Bryan E. Edwards
Little River, SC 29566
(843) 410-9953 e-mail: captbryan@yahoo.com
PROFESSIONAL SUMMARY
Award-winning sales and management professional with
over 17 years of successful experience in new business development,
operations management, sales management, territory management, and superior customer
service. Results-oriented and driven self-starter with a high level of focus on
increasing sales and promoting company profitability. Known for “Performance…not
Promises!”
EXPERIENCE
Jul
08-present:Carolina Boat
and Yacht Sales–President/General Manager (brokerage operations)
·
Presently marketing and selling customer’s pre-owned (brokerage) boats
and yachts. Coordinate all sales and services including: product presentations,
contract negotiations, finance and insurance, and closings.
Mar 03-Jul
08:Carolina Boat and
Yacht Sales – President/General Manager (retail operations)
·
Managed total
revenues of over $5.5 million annually.
·
Owned and
managed 2 retail locations (multi-unit) – Little River, S.C. and Charleston, S.C.
·
Formulated and
presented an effective strategic business plan which resulted in an initial
$750,000 inventory line of credit. The success of the business led to an
increased line of credit of $3 million in the very 1st year of
business.
·
Negotiated
business accounts with various suppliers and vendors to ensure the highest
quality at the most competitive prices.
·
Trained and
managed 12 employees in their respective areas: sales, front office management,
customer service, product service and CRM (Goldmine). Established written monthly sales goals to meet or exceed
financial objectives. Continuously conducted sales and customer service
training in order to maintain the highest standards set forth. All of which led
to numerous awards in retail sales and customer service.
·
Developed a
successful advertising and marketing plan by branding company name and
reputation and by also increasing on-line presence via social media and
internet marketing, all of which dramatically increased sales.
·
Established
company budgets, prepared and analyzed financial statements, and supervised
accounting matters in order to constantly improve the company’s financial
position.
·
Negotiated with
lenders in order to secure the most competitive financing rates and terms for
customers.
·
Reviewed
product pricing and gross margin goals for existing products annually and
established new product pricing in order to maintain acceptable margins.
·
Assisted
manufacturer’s with new product development in order to meet and/or exceed
customer’s needs and expectations.
·
Coordinated, managed, and participated in all
local, regional, and national boat and trade shows.
·
Highly
experienced with new business development, sales management, and territory
management.
Mar 95-Jan
03: Wilkins Boat and Yacht Sales – Assistant Sales Manager
·
Provided sales
training for new sales persons.
·
Developed and
maintained the company’s website to increase the company’s market exposure.
·
Organized and managed all boat and trade shows in order to increase
market exposure.
·
Sold brokerage
and new boats/yachts which included Bayliner Yachts, Carver Yachts, Maxum Boats
and Yachts, Ocean Sport Fish Yachts, Silverton Yachts, Mainship Trawlers, and
Century fishing boats.
·
Maintained the
highest standards of customer care throughout the buying and ownership process.
EXPERIENCE
·
Licensed general contractor. Directed all aspects of building and remodeling including:
employee management, competitive estimates, sales, and contract negotiations.
Supervised and performed all aspects of construction.
Jun 87-Oct
92: Ocean Creek Resort – Front desk clerk, reservations, and
assistant night manager
·
Performed all front desk (office duties) –
customer service, pbx, night auditor, and employee supervision. Worked
full-time while attending college full-time.
Nov 84-Apr
87: United States
Air Force – Medical Administration/Medical Specialist
·
Biometrics
specialist, medical records supervisor, special projects coordinator, and EMT. Air Force Training Ribbon, Air Force Small Arms Expert Marksmanship
Award, Air Force Longevity Award.
ACCOMPLISHMENTS AND
CERTIFICATIONS
2011-National Association of Sales Professionals - (NASP)
2003-2008–My company, Carolina Boat and Yacht Sales, was consistently
awarded “Top 10” in Wellcraft boat retail sales and CSI (customer service index) every year out of 70
dealers worldwide.
2006-2008–Awarded Yamaha Certified 5-Star Dealer status
annually for superior customer service.
2006-Ranked as the 3rd largest Wellcraft
dealer in the world with over $3 million in boat retail sales as well as being
ranked 5th in overall customer satisfaction (which has never been
accomplished during the 50 year history of Wellcraft Marine).
2006- “Rookie of the Year” award from the Rinker Boat
Company for exceeding $1 million in boat retail sales in the first year as a
dealer (Commodore’s Club).
2003-Certified Wellcraft and Rinker
boat/yacht dealer and sales consultant
1996-U.S. Coast Guard – Licensed boat
captain (Marine experience)
1996-Certified Maxum and Silverton Yacht Sales Consultant
1996-Member-Florida Yacht Brokers Association-Licensed Yacht Broker
1995-Professional Association of Diving Instructors
(P.A.D.I.) – Open Water Scuba Instructor
EDUCATION
